The popularity of green product marketing has caused a rise in the use of “eco-labels,” making it difficult to differentiate between products that are genuinely environmentally preferable and those that aren’t. Through rigorous scientific analysis, we can help you prove to the marketplace that your products do, in fact, live up to their environmental claims and do not perpetuate “greenwashing” — giving you instant credibility and a clear advantage in a competitive marketplace.
UL's Environmental Claim Validation Mark enables you to confidently showcase your recycling efforts at a consumer level. This provides you with a distinct advantage in an ambiguous, green marketplace. Recycled content not only speaks to the efficiencies and integrity of your supply chain, it also speaks to the commitment you’ve made to environmental stewardship.
Receiving our recycled claim validation also means that your products can:
- Contribute to LEED® points, raising visibility among key specifiers and driving marketplace demand for your products
- Feature the UL Environmental Claim Validation Badge on their packaging and marketing materials
- Be displayed on UL's SPOT database, a free online tool that allows purchasers to identify green products
By evaluating recycled content to UL 2809, Environmental Claim Validation Procedure (ECVP) for Recycled Content, UL can evaluate the amount of recycled content in your products including:
- Post-consumer recycled content
- Pre-consumer (post-industrial) recycled content
- Closed loop recycled content
- Total recycled content
As one of the world’s most trusted names in third-party product safety and standards development, we can help you gain instant credibility in a competitive, green marketplace. Credibility means that consumers will trust you when you say that your products are as eco-friendly as you say they are. In a landscape that is flooded with unsubstantiated sustainability claims, that’s a big deal — it can set you apart from the pack.
Even more so, our services can give you the knowledge and resources needed to transform your environmental stewardship efforts into true market leadership. You’ll be empowered to create better products in a more environmentally responsible way, while simultaneously enabling your customers to make smarter, more environmentally preferable purchasing decisions.