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JVC Files Response to FTC

July 16, 2013

The Jewelers Vigilance Committee (JVC) has filed a response to a second round of inquiry from the U.S. Federal Trade Commission (FTC) on revisions to the Guides for the Jewelry, Precious Metals, and Pewter Industries.

JVC stated that alloys containing less than required minimum amounts of precious metal should be labeled with the percentage of precious metal in the item. The organization also reiterated its support for a unified and simplified approach to surface applications of precious metals.

Jewelers of America, Platinum Guild International USA, Diamond Council of America, Fashion Jewelry & Accessories Trade Association, and Richline Group cosigned the response.