The Hong Kong Food and Health Bureau (FHB) has drafted regulation “Proposed Regulatory Framework on Nutrition and Health Claims on Infant Formula, Follow-up Formula, and Pre-packaged Foods for Infants and Young Children Under the Age of 36 Months in Hong Kong,” to prohibit the use of nutritional claims on infant formula.
The regulatory framework outlines the following:
- Examples of advertising claims for orally consumed products controlled under the Undesirable Medical Advertisement Ordinance
- Scope and categorization of formula products (infant formula and follow-up formula) and IYC foods (prepackaged foods for infants and young children under the age of 36 months) adopted by different authorities
- Definition of nutrition and health claims adopted by different authorities
- Regulatory control on nutrition and health claims in different authorities
- Regulatory approaches adopted in different jurisdictions
- Mechanisms for evaluating nutrition and health claims adopted in different jurisdictions
This is the first proposed regulation in Hong Kong concerning infant formula.