GoodGuide's interactive database technology empowers the marketplace with product knowledge via cutting-edge mobile software and transparency tools
MARIETTA, Ga. / SAN FRANCISCO, Calif. - August 2, 2012 - UL Environment, a business unit of UL (Underwriters Laboratories), announced today the acquisition of GoodGuide, one of the world's largest sources of information on the health, environmental, and social impacts of consumer products. GoodGuide's innovative data platform, which includes web and mobile interfaces, enables manufacturers and retailers to present their products while meeting growing consumer demand for transparency and more holistic product information.
"We are committed to helping the entire product value chain make healthy and green purchasing decisions," said Sara Greenstein, president of UL Environment. "GoodGuide strengthens our ability to deliver on that commitment."
GoodGuide boasts an online and mobile platform that provides instant environmental, health, and social data on over 175,000 products and 5,000 companies. The platform also allows users to find and choose products quickly, easily, and according to personally customizable search criteria. The marriage of GoodGuide's cutting-edge software and user-friendly interface with UL Environment's technical expertise and product certification capabilities represents one of the many ways that UL is evolving and innovating to better serve its customers.
"We look forward to melding our team and technology with UL Environment's world-class sustainability experts and impressive portfolio of services," said George Consagra, chief executive officer of GoodGuide. "This acquisition represents the union of two mission-driven marketplace leaders that are committed to advancing global sustainability, environmental health, and safety."
GoodGuide helps consumers identify safe, healthy and socially responsible products and companies. GoodGuide currently offers detailed product information for personal care, household chemical, and food products, as well as appliances, apparel, and automobiles at www.GoodGuide.com/, through its iPhone and Android applications and online web tools. By making information about consumer products transparent, GoodGuide's goal is to help people shop smarter.
About UL Environment
UL Environment works to advance global sustainability, environmental health, and safety by supporting the growth and development of environmentally preferable products, services, and organizations. We help companies achieve their sustainability goals-and help purchasers, specifiers, retailers, governments, and consumers find products they can trust. UL Environment offers environmental claim validations, multi-attribute product certifications, environmental product declarations, indoor air quality certification, product emissions testing, organizational sustainability certification, and consulting. For more information, visit www.ul.com/environment.