The marketplace is filled with millions of brands and a barrage of choices, making it nearly impossible to distinguish fact from fiction. UL Marketing Claim Verification and the UL Verified Mark deliver the confidence to know that a brand’s marketing claim is accurate, truthful and credible.
Using the unique identifier embedded in each UL Verified Mark, you can discover the details of our scientific, objective assessment of a brand’s marketing claims. UL Verify shares details about our marketing claim assessment methodology, so buyers can have confidence that a brand delivers what it says it will.
