The mobile device is unquestionably one of the most important customer touchpoints for a commercial organization. Not only to directly offer services but also as a channel to leverage customer engagement, retention and to facilitate payments. These domains together, form to a great extent, the scope of mobile payment, which quite often extends across different channels and means for payment, while offering additional value-added services. In the last few years, there has been an explosion in activities in this space.
As technology matures, companies are becoming better prepared to stand out in the competitive space.
In this training, we will discuss important market drivers behind this current revolution.
- User and Issuer Journey: Payment and LCM
- Authentication assurance frameworks
- Apple Pay, Samsung Pay, Android Pay
- HCE/Cloud-based Payment